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When a Barbie is cast out of Barbiland, she must make it in the real world and embrace her imperfections

Barbieland is a perfect place populated by perfect Barbies and Kens. But when one Barbie is deemed imperfect, she is cast out of the land and into the all-too real world, leaving her struggling to find her own path — with Ken along for the ride.

Where to watch

Barbie will be released in theatres on July 21, 2023.

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What to know

Greta Gerwig and Noah Baumbach team up to give Barbie an existential makeover

Barbie is an upcoming romantic comedy produced by LuckyChap Entertainment and Mattel Films. The film is directed by Greta Gerwig and co-written with her partner and fellow filmmaker Noah Baumbach. Gerwig’s impressive filmography includes modern feminist gems Ladybird, Little Women, and Frances Ha — the latter of which she co-wrote with Baumbach. Baumbach meanwhile has written and directed acclaimed relationship dramas such as The Squid and the Whale and A Marriage Story. 

Barbie is based on the iconic line of fashion dolls of the same name created by Ruth Handler for Mattel. The cinematic Barbie herself is played by Margot Robbie (The Wolf of Wall Street). Ken is brought to life by Ryan Gosling. The cast is rounded out by Will Ferrel, Emma Mackey, Ncuti Gatwa, Michael Cera, Simu Liu, Will Farrell, NIcola Coughlan, and America Ferrera.

Production News

2 December 2016

Amy Schumer first starts negotiations to play Barbie in a script by screenwriter Hilary Winston. (Source: Deadline

23 March 2017

Schumer exits the production due to scheduling conflicts. (Source: Deadline

5 October 2018

Sony Pictures’ rights to the Barbie film expire and are picked up by Warner Bros.. Margot Robbie enters early negotiations to star in the film. (Source: Deadline Hollywood

18 December 2020

Robbie says that the film will completely subvert expectations, and hopes it will start important conversation while surprising audiences. (Source: The Hollywood Reporter

15 July 2021

Greta Gerwig signs on to direct the film, and production is set to start in 2022 with a  release sometime in 2023. (Source: Variety

22 October 2021

Ryan Gosling is cast as the perfect Ken. (Source: Variety

15 June 2022

Warner Bros. release an image of Ryan Gosling’s muscular, blond Ken complete with a denim jacket that reveals his abs. (Source: Twitter @wbpictrues

15 December 2022

The first trailer for the movie is released, displaying the dazzlingly bright neon style choices and the crazy adventure ahead for Barbie and Ken. (Source: YouTube)

4 April 2023

The first Barbie trailer is released, alongside a full cast listing complete with character posters. Each poster has an explanation for each Barbie, and simply titles all the Kens as 'Ken'. (Source: Variety)

25 April 2023

At CinemaCon, it is revealed that John Cena will be playing a merman in Greta Gerwig's Barbie. (Source: Collider)

24 May 2023

Greta Gerwig reveals that the film's plot is partially based on a book she read when she was a kid called Reviving Ophelia. It is a non-fiction book by Mary Pipher written in 1994 about the changes girls go through in adolescence, often becoming less confident and carefree. (Source: ScreenRant)

28 May 2023

The main trailer for Barbie is released, showing Barbie's transformation from perfect Barbie to 'horrifying' normal Barbie, resulting in her being sent out of Barbieland. It is also revealed that the soundtrack will include tracks by Dua Lipa, HAIM, Nicki Minaj, Ryan Gosling, and others. (Source: The Playlist)


Comedy, Fantasy, Romance, Action & Adventure, Kids & Family, Drama


1h 30min